About

Jody Pirrello

Jody Pirrello

Jody Pirrello

@jpirrello Jody at LinkedIn
In her 17 years as a technology, interactive strategy and social media professional, Jody has helped a broad set of clients, including Claritin, Nasonex, Plavix, Botox Cosmetic, ConAgra Foods, National Hockey League (NHL), Macmillan Books, Comcast, Merck, Applegate Farms, Black & Decker, CertainTeed, and Direct Marketing Educational Foundation (a non-profit group founded by the Direct Marketing Association – DMA).

She has guided both B2C and B2B clients design integrated marketing strategies and implement programs that align with the brand’s objectives in innovative, creative ways. Jody has led diverse teams in small and medium-sized agencies in all areas of interactive, including defining development methodologies and processes, technical design, security, privacy, usability, web analytics, search engine optimization (SEO), game development and social media programs.

Jody has managed technology, project management, user experience, business analysis, and quality assurance teams.  She excels at training and has taught several classes on software estimation, web analytics, prototyping, and social media monitoring.  She has also taught on the university level at both Parsons School of Design and Montclair State University.

She wrote her first “Hello World” on an Apple II in 1979, and got her first computer in 1981 – a Commodore VIC-20 with 3KB of expansion RAM (no, that’s not a typo!). She quickly realized that 8KB of RAM wasn’t going to cut it when she ran out of memory while typing in a program and learned that there were no external storage devices.

She only cried a little.

She lives in the Philadelphia suburbs of New Jersey.  Contact .

Paul Richards

Paul Richards

Paul Richards

@eprich Paul at LinkedIn
With over 15 years of experience in IT, Paul has done some really cool stuff with some pretty neat hi-tech things. In his earlier years, Paul was notorious for hacking random electronics simply to see how they worked. Often the devices would perform much better when reassembled. Sometimes, well…that’s another story.

Throughout his career, Paul has donated his blood, sweat, and tears to the success of every implementation, roll-out, or project in which he participated. His dedication and organizational skills are commendable and his work ethic is practiced in IT shops world wide.

In his current role as cloud architect/virtualization wiz/product development genius extraordinaire, he is paving the way for a well known service provider. His previous works of art include the ever popular and wildly successful virtual server replication service, which he co-developed with his counter-part Del Toro.

Paul is trained and certified in Microsoft, Cisco, and VMware technologies. He actively contributes to many online forums focusing on virtualization and cloud computing technologies.

When Paul is not virtualizing, he enjoys brewing beer, cooking, riding with the top down/doors off, and using some sort of technology to improve his life.

Paul also lives in the Philadelphia suburbs of New Jersey.  Contact .

  • Nice blog. I was exciting about the "cloud," but after some research, now I don't think its mature enough for a serious web application development (or maybe I'm not the one who is not mature enough to use it -- no comments please). Two cases.

    1) I tried Amazon Web Services. I left an instance running, thinking that they only charge for CPU time utilized. WRONG! I got a bill for $30 from them. They charge per hour of instance running, not the actual utilization of the CPU time. They were nice enough to refund me.

    2. I tried Micrsoft Azure. The web side is pretty good, not sure about the billing, didn't get that far. I fried SQL Azure. The tools are not mature enough. You can't use red-gate sql compare, because SQL Azure only supports a subset of the commands of a regular SQL Server. They don't have any quick way to synchronize from a local SQL Server instance back up to the cloud.

    I think we need another year before these services become practical.
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